BusinessConnect NowEntrepreneurshipAll-Things-Local: Which language to use?
“Support Small Business”, “Keep it Canadian”, “Shop Local” …. Which messaging should you choose? I’ve seen all three of these phrases used recently and each of them holds merit in their own right. Below I’ll let you know why I prefer one of them above the others. Support Small: As a small business owner myself this one holds dear to my heart! Of course we have all heard it said that the Walmart’s and...